Friday 11 March 2016

Over one million children on oral Health Day is the target of Unilever

Unilever Nigeria Plc is targeting one million children in this year’s Oral Health Day, which holds at Teslim Balogun Stadium in Surulere, Lagos on March 18.

The firm, through its brand, Pepsodent with the Nigerian Dental Association (NDA), is promoting the culture of
brushing day and night for healthy oral-care.

Unilever Nigeria’s Vice President, Brand Building, Robbert-de Vreede, said the firm was committed to doing business in a sustainable way. This, he said was why
the firm is partnering the Nigerian Dental Association, Federal Ministry of Health and others to create
awareness on oral health.

He said: “Ninety per cent of the world’s population suffers from oral diseases. When kids are affected by such diseases, they may not be able to bear the pain and
as such affect them in school or cause them to drop out of school for a period of time.

“This year, we are educating one million children directly on how to take care of their teeth by brushing day and
night using fluoride toothpaste such as Pepsodent.’’

Nigerian Dental Association President Dr Bode Ijarogbe said World Oral Health Day is aimed at increasing awareness for oral health as well as the impact of oral
diseases on general health, well-being and national economies.

The theme for this year’s celebrations is Brush Day and Night… Healthy mouth. Healthy body .

Category Manager, Oral Care, Unilever Nigeria, Bunmi Adeniba said the firm was committed to improving the oral health of 10 million children  by 2020 through
Pepsodent Brush Day and Night schools programme.

The World Oral Health Day includes Brush Day and Night campaign, health awareness walk from LUTH, Idi-Araba
to Jibowu Bus stop, Lagos, dental outreaches with minor interventions to rural communities.

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